Best Reviewed CRM Apps
Much in the same way that iPhone applications have allowed consumers to personalize their mobile experience by downloading a seemingly endless variety of tools and games, Salesforce.com's AppExchange has revolutionized CRM by allowing businesses to customize their business solutions with a wide variety of downloadable enhancements. The Salesforce AppExchange currently offers more than 700 applications, many of which are industry specific. Offerings range from sales and marketing to business and finance.
Why conventional CRM requirements gathering is flawed...
The conventional wisdom has it that that CRM requirements gathering consists of assimilating lists of functional requirements and then prioritizing and ranking them. On the surface this all seems very logical, but in practical terms it doesn’t work. Since this is the approach that most organizations take, I thought I’d take a few posts to explain why this approach is fundamentally flawed, and to outline a significantly better alternative. Before I get too far into solutions I’d like to use this post to illustrate the sorts of things that happen when people adopt the ‘functionality first’ approach and it goes something like this:
Cisco's WebEx, AT&T and Wawa, Quickoffice for IPho
The news as of the first coffee this morning, and the music is Leo Kottke's magnificent album correctly titled One Guitar, No Vocals. It's hard to believe there isn't the occasional synthesizer or overdub, such as on the album's masterpiece,...
Read more about Cisco's WebEx, AT&T and Wawa, Quickoffice for IPhone...Product Management by Committee?
I came across an interesting blog post entitled “Product management by committee. How sustainable is it?“.
The topic is a very good one as many early stage technology companies are founded and launched without a dedicated Product Management...
Read more about Product Management by Committee?...PDF: Social Media Tools Popular Among Marketers &
This PDF report on Social Media Marketing is based on a survey of 900 Internet marketers. It reveals what social media tools are more popular among marketers, how do they benefit from social medie and...
Read more about PDF: Social Media Tools Popular Among Marketers & more...Two new improvements to Google results pages
Today we're rolling out two new improvements to Google search. The first offers an expanded list of useful related searches and the second is the addition of longer search result descriptions -- both of which help guide users more effectively to the...
Read more about Two new improvements to Google results pages...Cloud Computing - It Ain't Over Til It's Over
The increasing volume level says more about the medium of the argument and the participants, than the it does about the topic's essence. Really, it's just insider talk among "thought leaders" and tech companies, which likely leaves Main St. CIOs...
Read more about Cloud Computing - It Ain't Over Til It's Over...Microsoft CRM and Varicent, Oracle Siebel's CRM
Varicent Software , which sells incentive compensation and sales performance management products, has announced what company officials are calling "an integrated product" with Microsoft Dynamics...
Read more about Microsoft CRM and Varicent, Oracle Siebel's CRM...